Discussing the intersection of communications and the web

Too busy!!!

Posted: April 27th, 2009 | Author: jlwgreg | | No Comments »

I know it’s no excuse, but I realize I have not posted since Feb 4th.  Once the Summer kicks in I am hoping the work load goes down enough to enable me to compose some more regular blog posts.

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G-Dubs on Broadway

Posted: February 4th, 2009 | Author: jlwgreg | | Tags: , , , , | No Comments »

I was lucky enough to attend Will Ferrell’s show on Broadway last night and all I can say is…

A-M-A-Z-I-N-G. I had tears of laughter streaming down my face numerous times. What made the event even cooler was seeing Nate Robinson in the crowd and wow he is short… Like, really short. He was with a bunch of other Knicks that I couldn’t recognize. After all, I haven’t actively enjoyed watching a Knicks game for years so I had no idea who they were.

A Message from George W Bush from Will Ferrell

The one man show was like an in-character standup and I really hope more actors/comedians follow in Ferrell’s footsteps. I would pay a lot to see Tina Fey do her Palin impression, live.

Some thing that I have thought about at length is how this show could play online. It is public knowledge that Will Ferrel has a significant investment in Funny or Die and something like this, streamed live on the site would garner a HUGE amount of traffic and get a whole new audience to his site. Additionally, I am sure he would be able to sell access to the live stream if he was that interested in money. Not sure anything like this will happen, but would have been interesting to see what sort of publicity Funny or Die would have gotten.

Link: To a photo I took from the stage and sent to Twitter: http://twitter.com/jlwgreg/status/1174827893

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Change has finally come… To WhiteHouse.gov

Posted: January 20th, 2009 | Author: jlwgreg | | Tags: , | No Comments »

Today is a momentous day in the history of America. With the inauguration behind us we can now officially call the President of America, Barack Obama… I got really bored of hearing “President elect” every time they mentioned Obama.

Today also brings change to the communications strategy of the White House, according the latest post from the White House blog, The Briefing Room. Macon Phillips, the Director of New Media claims that citizens will come first:

Communication — Americans are eager for information about the state of the economy, national security and a host of other issues. This site will feature timely and in-depth content meant to keep everyone up-to-date and educated. Check out the briefing room, keep tabs on the blog(RSS feed) and take a moment to sign up for e-mail updates from the President and his administration so you can be sure to know about major announcements and decisions.

Transparency – President Obama has committed to making his administration the most open and transparent in history, and WhiteHouse.gov will play a major role in delivering on that promise. The President’s executive orders and proclamations will be published for everyone to review, and that’s just the beginning of our efforts to provide a window for all Americans into the business of the government. You can also learn about some of the senior leadership in the new administration and about the President’s policy priorities.

Participation —
President Obama started his career as a community organizer on the South Side of Chicago, where he saw firsthand what people can do when they come together for a common cause. Citizen participation will be a priority for the Administration, and the internet will play an important role in that. One significant addition to WhiteHouse.gov reflects a campaign promise from the President: we will publish all non-emergency legislation to the website for five days, and allow the public to review and comment before the President signs it.

We’d also like to hear from you — what sort of things would you find valuable from WhiteHouse.gov? If you have an idea, use this form to let us know. Like the transition website and the campaign’s before that, this online community will continue to be a work in progress as we develop new features and content for you. So thanks in advance for your patience and for your feedback.

If the US government is taking the hint and getting involved, this really should be a wake up call to the brands that are still concerned about control and negative commentary. It’s not like the US government has had a recent stellar run!?!?

UPDATE: Just found the White House twitter page. Excited to see what sort of response this gets. Check it out @TheWhiteHouse.

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Obama’s Blackberry Endorsement

Posted: January 12th, 2009 | Author: jlwgreg | | Tags: , , , , | No Comments »

On Friday I read a number of items about Obama’s endorsement of blackberry and how much that is worth to RIM.  With some advertising experts believing his public affection for the blackberry is worth 60 million dollars, I was not surprised that the story spread like it did.

However, what you fail to read is the fact that Obama is having to give up his blackberry due to the security risks a blackberry poses. Publicizing the security flaws of RIM’s blackberry should be a massive issue for their PR team. Instead RIM are getting massive amounts of positive publicity.

A small section of the The New York Times explained the security issues that more corporations should really be concerned about. Here are some of the issues that they highlight:

The F.B.I. feels comfortable enough with the technology to give BlackBerrys to its employees, although it does not allow agents to transmit classified information over them. The National Security Agency, which is responsible for evaluating device security, said last week that nobody was available to discuss whether it had approved the use of BlackBerrys to send classified military information.

But Mr. Obama would be an extraordinarily juicy target for hackers, spies and other snoops who could try to exploit any kind of error made in configuring the device or the White House BlackBerry server to read Mr. Obama’s e-mail.

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Predictions for 2009

Posted: January 2nd, 2009 | Author: jlwgreg | | Tags: , , , , , | No Comments »

With the economy the way it is and the way it was in 2008 I think its only suitable to look to the future. Here are my prediction for 2009:

  • We’ll see an end to the recession by the end of ‘09. The economy will grow again by the end of the year, but it won’t feel like we’re in the clear until early 2010.
  • Facebook will continue to own the social networking space. I love to hate Facebook, but with 140 million users its a tough site to ignore.
  • Dwindling budgets will drive Digital PR to be one of the few growth areas for public relations in 2009 and agencies at the forefront of the market will benefit.
  • Data portability is going to be a big concept for 2009. With solutions like Facebook Connect and FriendFeed there is an obviously a need for all our web destinations to be under one umbrella and most importantly one username and password.
  • Twitter will see a massive increase in active users and as a result an increase brand participation. However this won’t happen until the platform is more stable and there are less outages (GET THE HINT TWITTER!).
  • The iPhones’ app store has produced some phenomenal applications, however I look to this year for some truly groundbreaking applications that use every facet of the iPhone capabilities. [So happy to finally write this one and really believe it. I have been harping on about mobile for years and I really think this year could see a lot of traction in the mobile world].
  • Privacy will become a major issue as more and more people share information online and I believe it will lead to a serious event that will cause us to reconsider how we openly share on the Internet.

I would love to hear your thoughts and predictions.

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